Bud Tenders and Cannabis Consumers: An Education Problem


There’s a growing consensus that the person who would seemingly be relied upon most for information when purchasing Cannabis may not be reliable at all. Bud tenders are more notably, often justifiably, coming under scrutiny for delivering either incomplete or totally inaccurate information.

Rightfully this can be cause for concern, as the person on the other end of these transactions may or may not have any level of experience or expectation of what any number of products will do for them. It should be noted that the sheer level of subjectivity involved in the effects of any of the consumable products available is so great; to try and predict to any level of specificity how one product will affect a complete stranger is inappropriate.

However, the vast quantities of information and the complexities with which phyto-cannabinoids as well as terpenoids and flavonoids interact with an endocannabinoid system which regulates much of the functionality of each of our bodies, and is also as unique as our fingerprint; can be difficult to digest at the checkout counter staring at the back of a Macbook Air and a line of people growing impatient as they wait to ask for the highest testing strain in the place! [if !supportLineBreakNewLine]

The search for accuracy isn’t always the easiest. Many come into a dispensary with the expectation that because of the existing narrative surrounding predictability in effects, they will be able to request a specific feeling and the bud tender will easily show them a product that is guaranteed to deliver that in a timely, accurate way. When this is what someone wants, being told there is no way to truly predict any specificity because of the enormous complexities of their body’s chemistry and its response to an equally complex set of chemicals can be frustrating.

This “playing physician” that’s been witnessed as some bud tenders promise results for various ailments or make claims about a products efficacy that have no basis in fact will start being used by those in and out of this industry as an easy point of criticism. The issue at hand here is that most people who have heard of the endocannabinoid system have never been to medical school and people that have been to medical school, for the most part, have never heard of the endocannabinoid system.

Truthfully, what needs to be taken into consideration is personal accountability on all fronts. There shouldn’t be a bud tender guaranteeing a level of specificity in effect that a product will have. Similarly a consumer should be aware that this industry has been stifled like no other in terms of available and verifiable pharmacological and scientific information. We’re all coming online together. A big part of this process is going to involve asking targeted questions, not feeling overwhelmed by new information, and most importantly some individual critical thinking skills.

I’ve said it before and I’ll never tire of it; this plant has the potential to change the fate of our entire planet for the better. We all have a responsibility to move this industry forward the way it should be. So let’s hold ourselves accountable.


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